ESAC Welcomes Certain Affinity as its Newest Member


Entertainment Software Association of Canada is pleased to announce Certain Affinity as its newest member. ESAC members include top video game developers, publishers, and distributors across Canada. As the voice of Canada’s video game industry, ESAC serves its membership by engaging with government, public relations, and policy stakeholders across the country and abroad. ESAC is proud of its role in supporting the growth of Canada’s video game industry and, this spring, was elated to welcome Certain Affinity’s second studio to Toronto, home to one of our country’s largest tech hubs.

In the thirteen years since Max Hoberman, President, founded Certain Affinity in Austin, Texas, the company has developed and co-developed an impressive roster of high-fidelity games, including work on multiple Call of Duty and Halo titles. The new Toronto studio, located between the Entertainment and Fashion districts, is a crucial part of Certain Affinity’s future growth and strategy. In fact, Certain Affinity is leading the development on a major, not yet announced action game set in a world-renowned franchise, and its Toronto studio is playing a pivotal role in development on this project.

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